Completed as freelance work
for Cohear Creative.
Pressed Earth is a pressed juice company based in Western Australia who needed branding that represented their product. We wanted the identity to evoke a sense of Freshness while retaining a minimal aesthetic, a combination that perfectly mirrored the product they produce.
Raftwork is an online platform for thinkers and builders to come together and design green technology solutions.
A place that designs products that people want and the planet needs. Co-creating green technology solutions to enhance quality of life for the anticipated population of 10 billion.
We are at a moment in time where can finally connect developed and emerging world consumers to the design community from all over the planet. Co-creating technologies and niching them to rapidly growing consumer markets for sustainable living.
Based in Perth, W.A. Steph Johnsen approached me to design an identity for her new yoga buisness. Steph was after a bright clean fresh look that was different from the rest of the yoga studios that saturated the market. the identity focuses on bright colours, and draws on the prominent local icons that embody the suburb the yoga studio is situated in.
While working At U-Bahn I worked on a number of projects for Telstra, including their e-waste campaign, environment strategy, and an internal OH&S campaign revolving around living a healthier work lifestyle.
Completed at University
Art direction and identity design.
Peter and James is an exciting new mens underwear company, based in Melbourne. The purpose of this project was to craft a visual identity for Peter and James that would differentiate the brand from the rest of its competition, clearly communicating what Peter and James stands for as a brand and ensuring that the vision connected with its target audience.
While at U-bahn I worked on a number of internal jobs for both Australia Post and Startrack.
Personal Project
Design and Art Direction
Melbourne electronic music producer Dem Bones asked me to help craft his identity and album art for his current music project. The art work plays homage to 80's Miami highlighting the similar sounds that are evident in Dem Bones' own music.
Personal Project.
Branding and Identity creation.
Kirra Price Training is a personal training company based in North Melbourne. Kirra was after a new set of business cards and an identity for her business venture, that stood well clear of the current industry stereotypes. The logo is designed to be an optical illusion based around the idea of the infinity symbol and what it represents to health and to life.
Completed at University
Editorial layout.
Deadbeat is magazine dedicated to the art of surfing. The magazine was designed in order to best display photos as too often modern day surfing magazines cover imagery with text, detracting for the essence of why surfers purchase surfing magazines. Deadbeat is a homage to surfing and the art it inspires.
Education:
2003 | Haleschool, year 12
2010 | Notre Dame University Australia, Bachelor of communications and media, Majoring in journalism
2013 | RMIT University, Postgraduate Diploma Of Graphic Design.
2014 | RMIT University, Masters of Communication Design.
Experience:
2010 | Work experience at Perth agency Campaign Makers.
2011 | W.A. Rural Journalist at Fairfax Media
2013 | Creative Intern 3DEEP
2014 | Freelance at Cohear Creative
2014 | Junior Designer at U-bahn design agency
Current | Creative intern 3DEEP
Personal Project
Poster Design.
Derealism, is a monthly night organised by Melbourne born Opera singer and pianist Madeleine Johanna Turewicz. As the night is about minimal electronic music it was necessary to produce a poster that really helped relay that. Along with the event poster a Facebook cover image was also designed to match.
Personal Project
Sticker production for Denim Heads.
As part of a marketing tool for New York denim blog Denim Heads, Owner Lucas Harris commissioned me to produce a run of 1000 stickers to help with grass roots brand visibility and to help drive traffic to the Denim heads website.
Having finished University, the plan was to set out and capture a years worth of adventure, traveling throughout latin america. The following is a selection of some of my favourite images from my photo journal.
Camera: Olympus FE (with a light leak)
Film: kodak 35mm